Cooper Tire’s Discoverer AT34S™ Earns New Product Award at SEMA

LAS VEGAS–(BUSINESS WIRE)–Cooper Tire’s new Discoverer AT34S™, an all-weather, all-terrain tire for pickup trucks and sport utility vehicles, has been named a New Product Award winner in the tire and related product category at the Specialty Equipment Market Association (SEMA) show in Las Vegas, happening now through Nov. 2. Recognizing outstanding achievements in the development of products being introduced to the automotive specialty equipment market, the new product awards competition cons

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